Why sustainability has gained ground in construction


Amid climate and weather-related disruption, contractors, developers and owners are taking steps to build resilience and reduce their carbon footprint.
Weather extremes in the summer of 2023 packed a wallop for the construction industry and the built environment, from searing heat across the South to flash floods in the Northeast to scarring wildfires in the West, Canada, Maui and beyond. When it comes to climate change and sustainability, the industry faces a double whammy: It bears a significant share of the economic impact of severe weather as well as considerable challenges in reducing its own carbon footprint. (Machinery and materials necessary for construction have traditionally been carbon-intensive.) With these challenges in mind, Zurich North America’s Alicia Pavelko, Head of Construction Innovation and Sustainability; Climate Director David Edsey; and Patrick McBride, Head of Construction Property, offer observations of progress on sustainability in construction and the path forward.
Q: We see sobering stats on carbon and construction. One is that the built environment accounts for about 39% of gross annual carbon emissions.¹ Does that mean the construction industry should grind to a halt?

Pavelko: There’s a reason we talk about “building the future.” The construction sector is essential to progress and itself is adopting more sustainable methods and materials to do work that’s crucial to our economy and our future. Sustainability challenges and carbon emissions associated with construction are top of mind throughout the industry as well as at the highest levels of government. The General Services Administration, in collaboration with the Department of Energy, recently launched a pilot program with $30 million in funding from the Inflation Reduction Act to study 20 new construction technologies aimed at accelerating the transition to net-zero federal buildings.² Should these technologies prove successful, we expect adoption in the private sector as well.

Edsey: As industry and government look to increase sustainability, they are concerned with two main types of emissions in the built environment: Those generated in operating a building, often referred to as operational carbon emissions; and those generated during construction and in the sourcing and production of building materials — such as concrete and steel — described as embodied carbon emissions. As much as 11% of global annual emissions come from embodied carbon alone,³ so embodied emissions are a really important consideration for construction if we want to collaborate to reduce the negative impacts of climate change.

McBride: It’s worth mentioning that many companies in the construction industry and beyond, Zurich included, are voluntarily setting targets to reduce emissions from the buildings they construct and occupy as part of their ESG (environmental, social, governance) commitments. While this requires investment, it also is creating a lot of opportunity in the construction industry. It’s been estimated that the global green buildings market is growing at about 14.3% a year.⁴
Q: The road to “net zero” emissions is a hot topic. Is this about the future or is this crucial right now?

Pavelko: Progress on net zero is already a bottom-line issue for builders and owners. Whether the driving force is contractual requirements from upstream parties or their company’s own ESG targets as Patrick mentioned, contractors are increasingly striving to use a certain type or percentage of environmentally friendly materials or methods in their projects.

Edsey: Trade organizations also are influencing this. The American Institute of Architects (AIA) has made a low-carbon materials pledge in which participating firms pledge to prefer products that reduce carbon emissions and ultimately sequester more carbon than emitted. Zurich is collaborating with nonprofit organizations that are committed to the research and deployment of low-carbon building materials, and which offer their services free of charge. There’s some real momentum.

McBride: Simultaneously, there’s been exciting progress on substitutes for materials and methods that have been shown to be less environmentally friendly. Take concrete. It’s said to be responsible for 8% of all global greenhouse gas emissions. Some municipalities have passed mandates requiring a substitute for a portion of the cement used on a job. One way to reduce the embodied carbon content of concrete is by replacing a portion of the cement with materials such as fly ash and slag. This newer formulation is increasingly being used by contractors and subcontractors, but questions regarding its long-term performance are creating a hesitancy on the part of some contractors, owners and insurers to adopt it.
Q: How is Zurich Construction supporting sustainability efforts of builders and project owners?

Pavelko: Materials like steel and concrete are among the most widely used materials in construction and are leading sources of embodied carbon.⁵ It’s one reason we at Zurich are proud to provide industry-leading insurance capacity for mass timber, a material that can eliminate or reduce the amount of concrete and steel required for the foundation of a structure. Mass timber offers some other sustainability advantages; for one, wood is a renewable resource. Manufacturing mass timber emits less carbon in comparison to concrete and steel, and mass timber is lighter weight, which is why it can reduce foundation requirements. However, some insurance carriers are reluctant to cover it, considering it in the same fire risk category as light wood frame construction. After studying the material, its performance and the impact it can have on our planet, Zurich decided that we would offer unprecedented capacity for its use. Clearly this was something that was missing in the market, because the launch has been very successful, and the market is asking for even more capacity.

McBride: Another way Zurich is supporting these efforts is with parametric solutions, including our Construction Weather Parametric product that directly addresses weather-related delays that impact work schedules even when there is no actual physical loss or damage. Claims payments are based on predetermined weather events occurring in the project’s location, such as rain, wind, snow or temperatures (heat or cold). Any of these weather conditions can cause significant and costly project delays, The parametric solution closes this gap and helps the customer mitigate the negative impact of unanticipated weather delays.

Edsey: The people element of sustainability is key. Our Risk Engineers in Zurich Resilience Solutions help contractors and builders protect workers from extreme weather, such as planning for adequate shade and water to be available on jobsites. Provisions like this have always been important and are becoming increasingly so as seasonal weather intensifies. In early July of this year, for example, the world recorded its hottest day ever in terms of average global temperature,⁶ a milestone which may be surpassed by the time you are reading this. As the atmosphere warms, it holds more water, which results in more water in a given downpour. At present with about 1 degree Celsius of global warming, a heavy one-day precipitation event that occurred once in 10 years before climate change is now likely to occur 1.3 times in 10 years and be at least 6.7% wetter. At 2 degrees Celsius of warming, that event will occur 1.7 times in 10 years and will be at least 10.5% wetter.⁷
Q: What are some headwinds on the road to sustainability for construction?

McBride: Reducing operational carbon is a bit less complex and has been happening for a while. Installing energy-efficient windows, LED lighting and better insulation, for example, immediately improves energy efficiency, which can quickly make the investment pay off. Reducing embodied carbon requires a longer-term mindset. It will likely cost more to construct a low embodied-carbon building right now than a conventional building, though recent case studies have found that embodied carbon reductions of 19% to 46% could be achieved at cost premiums of less than 1%.⁸

Edsey: The perceived incremental cost has an impact on uptake. If building codes don’t specifically address embodied carbon, that will likely slow widespread adoption of construction design methods to lower embodied carbon. We’re not likely to see widespread adoption until the price of low-carbon building materials is less than or equal to carbon-intensive materials or public policies are instituted to incentivize the use of low-carbon materials.

Pavelko: Insurability is just one piece of the puzzle. The new means, methods and materials can be challenging for insurers due to unknowns about the short- and long-term performance. While we want to support and enable the transition and use, we need to ensure it makes sense from a risk perspective. As more data becomes available and we learn more about the performance, that helps. But there also is not universal agreement on the right technologies to embrace or enforce. Some municipalities have been passing laws requiring new construction to include electric heat and hot water systems, for example. But then some states are moving to overrule those ordinances. So, there’s friction there as well.
Q: What are some recommendations to build on the positive developments for sustainability?

Pavelko: If a builder is wanting to prioritize sustainable methods or materials, we recommend starting conversations with project stakeholders earlier than normal. Engage our Risk Engineers from Zurich Resilience Solutions to help you understand the natural catastrophe hazards that can affect your projects today and in the future. They can show you climate change models and share how we expect a jobsite to fare in the future. They can identify other opportunities to improve the risk for the long term, such as installing water damage mitigation technology during construction and keeping it in place during operation to address any little leaks before they become big leaks.

McBride: They can also offer insight on material selection, ensuring it’s appropriate for the climate it will be placed in. Talking to Risk Engineers at the design phase and taking some of these steps also can help your underwriter be comfortable with how you’re managing risks, especially if you plan to use a less conventional material or method. As with everything in risk management, communication and collaboration are key.

Edsey: And we can pause to celebrate progress. As Patrick mentioned, the number of green or LEED-certified buildings is continuing to increase, and the availability of green building materials is also on the rise.⁹ We’re also seeing a lot of innovation in the sustainable construction space, things like 3D printing on jobsites and prefabricated and modular building components to help reduce material waste.10 There are IT solutions to enable building professionals to estimate the lifecycle emissions of buildings and design them in ways to lower both embodied and operational emissions.10 We are also seeing a lot of positive trends in moving away from fossil fuel building systems to electric systems and in renewable energy power purchase agreements for buildings. These are all positive developments that lend momentum for the next steps on the sustainability journey that we’re all embarking on.
- Van Oostrom, Coen. “This is the next hurdle in the construction industry’s race to net-zero.” World Economic Forum. 20 September 2022.
- Thibault, Matthew. “GSA Program to Test 20 Emerging Technologies.” Construction Dive. 7 July 2023.
- The American Institute of Architects. “Roi: Designing for Reduced Embodied Carbon.” 27 July 2023.
- Market Research Future. “Green Building Market Size, Share, Growth: Report.” February 2020.
- Jungclaus, Matt, et al. “Reducing Embodied Carbon in Buildings: Low-Cost, High-Value Opportunities.” Rocky Mountain Institute. July 2021.
- Sands, Leo. “This July 4 was hot. Earth’s hottest day on record, in fact.” The Washington Post. 5 July 2023.
- Intergovernmental Panel on Climate Change (IPCC). “Climate Change 2021: The Physical Science Basis. Contribution of Working Group I to the Sixth Assessment Report of the Intergovernmental Panel on Climate Change.” 2021.
- Jungclaus, Matt, et al. “Reducing Embodied Carbon in Buildings: Low-Cost, High-Value Opportunities.”
- Moon, Sushant. “Green Building Materials Market by Product Type (Exterior Products, Interior Products, Building Systems, Solar Products, and Others) and Application (Residential Buildings and Non-Residential Buildings): Global Opportunity Analysis and Industry Forecast, 2021–2030.” Allied Market Research. April 2022.
- StartUs Insights. “Top 10 Sustainable Construction Trends in 2023.” 21 April 2023.
The information in this publication was compiled from sources believed to be reliable for informational purposes only. All sample policies and procedures herein should serve as a guideline, which you can use to create your own policies and procedures. We trust that you will customize these samples to reflect your own operations and believe that these samples may serve as a helpful platform for this endeavor. Any and all information contained herein is not intended to constitute advice (particularly not legal advice). Accordingly, persons requiring advice should consult independent advisors when developing programs and policies. We do not guarantee the accuracy of this information or any results and further assume no liability in connection with this publication and sample policies and procedures, including any information, methods or safety suggestions contained herein. We undertake no obligation to publicly update or revise any of this information, whether to reflect new information, future developments, events or circumstances or otherwise. Moreover, Zurich reminds you that this cannot be assumed to contain every acceptable safety and compliance procedure or that additional procedures might not be appropriate under the circumstances. The subject matter of this publication is not tied to any specific insurance product nor will adopting these policies and procedures ensure coverage under any insurance policy. Insurance coverages underwritten by individual member companies of Zurich in North America, including Zurich American Insurance Company. Certain coverages not available in all states. Some coverages may be written on a nonadmitted basis through licensed surplus lines brokers. Risk engineering services are provided by The Zurich Services Corporation.
